"The Tour Book is a fascinating and enlightening book which explains in the plainest terms the entire process of how you get your band from an idea through to a big gig - a must buy for any aspiring musician"

Geoff Meall, The Agency Group. Booking agent for Nicklelback, Muse, My Chemical Romance, Super Furry Animals and many others.

Do you want to play bigger and better shows?

Do you need to know how to get the best booking agent, artist manager or promoter to book your tour?

Does your band deserve to open up on a major support tour?

Are you frustrated that you cannot get the help or information you need to be successful in the live music industry?

The Tour Book - How To Get Your Music on the Road will give you the help you need to accomplish your dreams.



"Thanks for such a great book! It's going to help me so much! I also appreciate you taking the time to help me out! People like you are becoming very few in this business!"
T.Grzejka (USA)

"I just wanted to let you know that I think that it's an extremely valuable book and one that I'm sure will be at the top of my music industry collection"
S. Powers (USA)

"I got the book and its a HIT!"
M. Augustine (USA)

"I bought your book and it is fantastic!"
D. Colley (USA)



My name is Andy Reynolds and I am a concert tour manager with more than 20 years of international touring experience.

I have written the tour book to help you play bigger gigs, get paid more money for your shows and work as a professional in today's booming live music industry.

I have interviewed the tour crew, artist managers, booking agents and promoters of such bands as Muse, Nickelback, Super Furry Animals, Squarepusher, White Stripes, Roots Manuva, Arcade Fire, Black Angels, Jamie Cullen, Clap Your Hands Say Yeah Alicia Keys, Franz Ferdinand, Red Hot Chilli Peppers, Nine Inch Nails, the Dandy Warhols and David Grey.

The combined experience of these people will give you the knowledge and advantage you need to get those understand the live music industry and get those big shows.



"Great book - really fantastic!"
B. Stevens (UK)

"You are probably the most nicest guy in the industry...and thankyou for the info!"
M. Suica (Italy)

Why did I write The Tour Book?

The Tour Book came about as a response to the many questions I get from bands and artists who are looking for advice about the live music industry.

These requests for information are always along the same lines:

How can I get more gigs?

How can we play bigger and better shows?

How do we go about opening up for a major label band?

How do we get a booking agent?

How do we book our own shows and tours?

I know the answers to these questions.

I work on an average of 200 shows every year as a Tour Manager, audio engineer or as a combination of both.

I am also recognized as an expert on the live music industry - the Guardian newspaper and Sky News ask me for my opinions on the way this industry is changing.

I personally know a vast mount of amazing musicians, bands, solo artist, session musicians, turntablists, MCs, road crew, artist managers, promoters, booking agents and record label people.

I have seen hundreds of bands, musicians and artists perform live.

Working for these acts has given me a unique insight into how bands get big shows, raise their profile and make money from playing shows and touring.

Unfortunately I do not always have the time deal with enquiries and to answer your questions.

It would great if I could simply say instead 'you should go and read X and Y books, they will tell you all you need to know about touring and gigs' However, after researching the subject area, I found there was no definitive book about on gigs, touring and the modern concert industry.

I was surprised there was no book about touring, gigs and how to get bigger and better shows and so I decided to write one myself. The result is "The Tour Book".

There are several really good books about the music industry out there (I totally recommend All You Need to Know about the Music Business by Donald Passman) but nothing that really deals exclusively with the contemporary live music industry.



"The Tour Book is the best I've read on the subject. It's already made me view the way I approach gigging in a different light."
S. Pick (USA)

What you need to know about the live music industry

Let's be honest, you might consider live music to be a small and specialized part of struggling music industry. Every day there are newspaper and internet articles full of reports of falling CD sales and bands being dropped from their recording contracts.

Those reports may be true but it is not ll doom and gloom. Let me tell you now - live music is a huge industry. In 2006, concert ticket sales totaled $3.6 billion in North America alone! As these revenues continue to grow it is obvious that playing live is an integral part of the success for any musician, band or artist.

However, there is a huge difference between writing and recording your songs in your home studio or rehearsal space and then going out and putting on a show.

If you can't cut it live then you really are not going impress any audience, let alone gain a record deal and sell your music.

OK, but how do you cut it live?

How do you make sure your show has the maximum impact?

How do you appear professional and knowledgeable in an industry that has its own conventions, language and baffling technical terms?

How do you get booked into a venue - and get paid?

How do you then get bigger and better shows?

These are all the questions you should find the answers to.

The Tour Book will answer those questions.



"Andy has, uniquely, written a book on modern touring that is authoritative and entertaining, but most of all- authentic."
Barry Jepson, tour manager for acts such as Placebo, Green Day, Foo Fighters, Bryan Adams, Nick Cave, Iron Maiden, Kasabian, Ozzy Osbourne, Kaiser Chiefs, Will Young, Tool, Girls Aloud, Rammstein and Brian Ferry and lecturer in live sound at Brighton Institute of Modern Music

If you want to learn more you can download a special report here

The music industry is extraordinarily fickle and you will often only get one chance to make that lasting impression.

By being unprepared and unprofessional you run the risk of making mistakes. Those mistakes could lead to the end of your career, before you even get started!

If you are serious about working or performing in the live industry you are going to need some help to avoid those mistakes. That is why I wrote 'The Tour Book', to help you!



"This book is a must, not only for touring, but for anyone performing live music."
Janine Irons, Dune Music

If you want to learn more you can download a special report here

In The Tour Book you will learn:

How the industry works - what artist managers, promoters and booking agents actually do and how they work together to arrange shows and tours

How to understand show contracts and learn how to write your own contracts and contract riders.

How to prepare yourself for playing live; rehearsing, checking and understanding your equipment, writing a 'killer' set list and knowing what to do when all goes wrong on stage.

What the 'big' agents and promoters are looking for and how to get those huge shows.

How to market your music for the live music industry.

How to get paid what you are worth.

Industry terms and conventions - be able to converse with music business people and crew alike.

How to gain and keep work in the industry as a booking agent, promoter, technician or service provider.

Featuring interviews with key industry figures and successful bands, The Tour Book is stuffed with insider hints and tips to help you get YOUR music on the road!

If you want to learn more you can download a special report here or see more about the The Tour Book here

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